Well I think we can all agree that this last week was a good week for buzz. We had, of course, the almost completely frantic, breathless rumors leading up to Wednesday’s Apple announcement (you might have heard they launched a new product).
That was followed up with the equally buzzworthy State of the Union address; which was (by many accounts) one of the more interesting SOU speeches in recent years. When was the last time a Supreme Court Justice mouthed off during one of these.
Certainly, the social media universe as well as the main stream media were all excited about both.
But was there a unifying thread for us marketers?
